The Future is Covered

It is 2018 and we are living in the days where technology is being introduced to us at admirable rates, blinding us with colourful discoveries, new media and endless streams of fresh content to uptake... Yet as we stand on the edge of a virtual frontier, it is easy to get overwhelmed and feel more questions than answers lingering in the atmosphere of this brave new world. 

We recently were honoured to pitch to the Lord Mayor of Sydney Clover Moore. It was an amazing opportunity to be able to present how our VR/AR stories can be used to bring social awareness in the coming Virtual age.

"Inspired by my visit to the fantastic Sydney StartUp Hub in Wynyard today. From building financial tech to developing hardware to save people on their energy bills, these entrepreneurs (of all ages, I might add) have the future covered." Lord Mayor of Sydney Clover Moore

And we have to agree with her, that there is hope for the future.

As parents ourselves, we get it. Replacing the former hot topics (sex, drugs and rock n' roll), social media, online personas, cyber bullying etc. are now unanimously the greatest source of worry and concern in the family units of today all around the world.

"...children need their parents' time and attention and families thrive when parents have strong, healthy relationships with their children and children are attuned to the family milieu. But this reality can be so easily lost when we are lured away by the siren call of the virtual world." Catherine Steiner-Adair, The Big Disconnect.

We choose to err on the side of hope.

When it comes to our two year old daughter, we put distinct no-screen boundaries in place to protect those formative early years of development. However, we are not naive to believe that she will grow up into a no-tech world, or be immune to the growing challenges social media presents.

You're right, on face value there appears to be a paradoxical nature of producing media content for children and families. Yet one of the main reasons why we started Evaro is to play an active role in shaping technology that is a win for the household.

Evaro Clover Moore.jpg

Our vision is to embrace new technologies such as Virtual and Augmented Reality, to tell stories and lead you back to that sense of whimsy and wonder. The wonder that truly colours your own world and the people around you. We want to address the intricacies and flow on social effects of technology with positive and intriguing content that points people back to what really matters.

We will be writing more on this topic of technology and families in the near future as we are passionate about bringing truth and awareness of how to utilise new and emerging technology in families. 

There is much truth the recent quote by Canadian Prime Minister, Justin Trudeau, “The pace of change has never been this fast, yet it will never be this slow again.”

While we can't stop the fast pace of technology, we CAN guide it in a way that puts humanity back in the driver's seat. 


Pamela Rutherford